Digital Marketing,  Web Design,  SEO

Definitely not! Much like insurance companies, several SEO companies are deceitful and will exhaust your finances without delivering any real value. 

Beware of companies that exclusively offer SEO services, as they may resort to unethical practices that could jeopardize your online presence.  

IF THEY DON'T OFFER TO START WITH A WEBSITE REBUILD / OPTIMIZATION and offer SEO only, that never works, and is most likely a scam, or at the very least, something you want to steer clear of!

Because SEO should be complemented by strong website development and design to meet Google's standards. If you're approached out of the blue about SEO, proceed with caution. 

Ashton James Marketing & Web Development is a trusted partner known for our exceptional work and commitment to our clients.

When searching for a website designer, it's important to address the budget early on. At Ashton James Marketing & Web Development, we have a variety of packages available on our website. However, certain web designs may call for a personalized quote that encompasses all the services you require. 

Our website packages not only offer a visually appealing design, but also include embedded SEO to enhance your online presence. 

Additionally, we provide all the necessary content – from persuasive copy and stunning photos to engaging videos and informative blog articles – to ensure your website ranks well on Google and attracts new customers. 

With our comprehensive approach, your website will be set up for success.

If you look up this question on the internet, you'll find many sources advise updating your website approximately every three years. The goal is to keep your audience engaged with your brand.   While that may be true for the overall design, in reality your content should be updated at the very least once a month.

But the solution isn't quite so straightforward. It's crucial to leverage analytic tools to gain insights into your users' preferences and to streamline their interactions. This strategy is commonly referred to as growth-driven design.

With growth-driven design, you can bid farewell to the daunting task of completely revamping your website every few years. Instead, it focuses on making continuous and ongoing updates that are less time-consuming and result in smaller yet impactful improvements. 

This approach allows you to prioritize and address your most pressing needs first, rather than overwhelming yourself with everything at once.

When one website links to another using anchor text, it creates a backlink. For example, if you stumble upon an article that references another source or website, that's an instance of a backlink. 

Website backlinks are widespread on the internet, especially on popular blog sites that link back to relevant content.

After you enter a search term in Google, Yahoo, Bing or other serch engines, the page that shows up with all the results is known as a search engine results page (SERP). In addition to the natural search results, you'll also find paid search and pay-per-click (PPC) advertisements.

Referred to as a focus keyword, a keyword (or keyword phrase) plays a crucial role in defining the essence of your webpage or blog post. It serves as the primary search term that you desire to rank prominently for with a specific page. 

Consequently, when users search for that particular keyword or phrase (for instance, "Plumbers in Indianapolis") on search engines like Google, your website's page should be included in the list of results.

You'll want to make sure the On-Page SEO is built into your web design.

Blogging plays a crucial role in attracting visitors to your website, but it's a gradual process. Don't expect to see a sudden surge in traffic right after publishing a blog post. It takes time and persistence to build up your audience, so be prepared to keep writing regularly for at least 12 to 18 months before you can gauge the impact of your efforts.

If you're new to blogging, try posting once or twice a week to get started. Focus on creating content that resonates with your target audience. Take the time to research relevant keywords, but remember not to stuff them into every post. It may take some time before you see your blog ranking on Google.

Establishing a regular blogging routine is essential for building a loyal audience. Utilize your social media platforms to promote your blog posts and attract more readers. 

Make sure to provide valuable and up-to-date content to keep your audience engaged and coming back for more. Increasing the frequency of your posts will also help drive more traffic to your website over time.